Privacy & Cookie Policy

 

YTRAX Ltd (trading as MGPhoenix Nutrition & Performance)

  1.  Introduction

YTRAX Ltd (“we”, “us”, “our”), trading as MGPhoenix Nutrition & Performance, is committed to protecting and respecting your privacy.

This policy explains how we collect, use, and protect your personal data in accordance with the Data Protection Act 2018 and UK GDPR.

  1. Who We Are

Data Controller: YTRAX Ltd
Trading Name: MGPhoenix Nutrition & Performance
Email: contact@mgphoenixnutrition.com
Address: Available on request

  1. What Information We Collect

Personal Information

  • Name
  • Email address
  • Phone number
  • Date of birth
  • Gender

Health & Special Category Data

To provide nutrition and performance services, we may collect:

  • Medical history
  • Body composition data
  • Dietary habits
  • Fitness-related information

⚠️ This data is classified as special category data and is processed only with your explicit consent.

Website Usage Data

When you visit our website, we may collect:

  • IP address
  • Browser type and version
  • Pages visited
  • Time and date of visits
  • Device information
  1. How We Collect Your Data

We collect data when you:

  • Sign up for our services
  • Fill out forms on our website
  • Contact us directly (email, phone, social media)
  • Use our website (via cookies and analytics tools)
  1. Legal Basis for Processing

We process your data under the following lawful bases:

  • Contract: To deliver agreed services
  • Legitimate Interests: To manage and improve our services
  • Consent:
    • For marketing communications
    • For processing health (special category) data

You can withdraw your consent at any time.

  1. How We Use Your Data

We use your data to:

  • Deliver personalised nutrition and performance coaching
  • Communicate with you about your programme
  • Provide ongoing support and updates
  • Improve our services and website
  • Send marketing communications (only where permitted)
  1. Data Storage & Security

Your data is securely stored:

  • On password-protected computers
  • In secure cloud-based systems with GDPR-compliant providers

We implement appropriate technical and organisational measures to protect your data from unauthorised access, loss, or misuse.

  1. Data Retention

We retain your data only as long as necessary for the purposes collected.

Typically:

  • Client records are retained for 6–8 years after your last interaction for legal, insurance, and professional record-keeping purposes

You may request deletion of your data where legally permissible.

  1. Sharing Your Data

We do not sell your personal data.

We may share your data with:

  • Coaches operating under YTRAX Ltd
  • Secure cloud storage providers
  • Payment processors
  • Professional advisors (e.g., legal or accounting)
  • Authorities where required by law

All third parties are required to handle your data securely and lawfully.

  1. International Data Transfers

Some of our service providers may process data outside the UK.

Where this occurs, we ensure appropriate safeguards are in place, such as:

  • UK adequacy regulations
  • Standard contractual clauses
  1. Your Rights

Under UK data protection law, you have the right to:

  • Access your personal data
  • Correct inaccurate data
  • Request deletion of your data
  • Restrict processing
  • Object to processing
  • Request transfer of your data

You also have the right to lodge a complaint with the
Information Commissioner’s Office (ICO).

  1. Cookies Policy

What Are Cookies?

Cookies are small text files placed on your device when you visit a website. They help improve functionality and user experience.

How We Use Cookies

We use cookies to:

  • Ensure the website functions properly
  • Understand how visitors use our website
  • Improve performance and user experience

Types of Cookies We Use

Essential Cookies
Required for the website to function properly.

Analytics Cookies
Help us understand how users interact with the website (e.g., Google Analytics).

Functionality Cookies
Remember your preferences and settings.

Managing Cookies

You can control or disable cookies through your browser settings.

Please note: disabling cookies may affect website functionality.

Cookie Consent

When you first visit our website, you will be asked to consent to the use of non-essential cookies via a cookie banner.

  1. Marketing Communications

We will only send marketing communications if:

  • You have provided explicit consent, or
  • You are an existing client and have not opted out

You can unsubscribe at any time by:

  • Clicking the unsubscribe link in emails
  • Contacting us directly
  1. Changes to This Policy

We may update this Privacy & Cookie Policy from time to time.

The latest version will always be available on our website.

  1. Contact Us

If you have any questions or requests regarding your data, please contact:

📧 contact@mgphoenixnutrition.com